We turn ideas into action.
We work with some of the smartest organizers and most exciting organizations in our movement landscape to make their bold ideas a reality.
Our team supports scores of actions and events every year, both in DC and around the country, ranging from targeted stunts to massive mobilizations
We work with partners to scout and identify locations, secure permits, design engaging and effective events, and mobilize key resources. We provide sound, staging, live video and a whole range of production support. And we work with organizations to identify threats and risks and develop robust plans to ensure that actions and events are safe and effective.
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We bring messages to life with immersive light projections, guerrilla poster campaigns, and stunts with larger-than-life artwork and props.
Video of our projections have been featured on BBC, CBS, CNN, MSNBC, the Nation, NPR, Politico, the Washington Post and dozens of other national and international news outlets. Our street heat teams wheatpaste thousands of posters every month so we’ve got the capacity to get the message out far and wide and the experience to know where messages get noticed, where they get ignored, and where they get removed before anyone sees them. And we can make big ideas that break through the narrative landscape come to life, whether that involves hoisting banners on balloons, deploying massive inflatable props, or installing larger-than-life art installations in public spaces.
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We can make really big things happen.
The Re:Action Team has coordinated logistics and staffing for massive mobilizations bringing together hundreds of thousands of people. We have a deep network of experienced activists and organizers that we can tap into to pull off big events. And we have relationships with a wide range of vendors that can source site logistics, medical staff, wire service photography, equipment rental, and just about anything else we could think of needing to make a large-scale event happen.
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We know how to get things done.
Our team supports lots of actions and events so we know how to get things done quickly and efficiently. We’re well versed in the jurisdictional lines between the major policing agencies in the Nation’s Capitol and we’re incredibly familiar with the permitting processes, unique rules, and frustrating quirks of each area. When you google permitting protests in Washington, DC you find our action planning guide (even before the National Park Service permitting page!). We also maintain a planning calendar that overlays the schedules of the House, Senate, Supreme Court, key election dates, major events (like the Cherry Blossom Festival and university move-in dates and graduations ceremonies) to help our partners with situational awareness in planning events.
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We invest in grassroots movements.
We know that many of the people and organizations most impacted by the injustices we are fighting too often don't have access to the resources that larger, more well-connected organizations rely on. We also know that these under-resourced grassroots and emergent organizations are responsible for many of our movements’ most innovative ideas and boldest actions. That’s why Re:Action is deeply invested in building shared infrastructure for our movements with the Movement Infrastructure Project.
The Movement Infrastructure Project is an all-volunteer nonprofit organization that works to create shared tools and resources that are widely available to support grassroots organizing. Re:Action has shared all of our sound, projection, and logistics gear in MIP’s Equipment Library so grassroots groups have access to the same equipment that we deploy on actions with our larger, more resourced partners. We don’t have the capacity to sustainably staff the 100+ actions that use our gear each year so we offer periodic ‘Gear in the Streets’ workshops to train grassroots organizers on running professional sound, projection and livestream equipment. The Re:Action Team also plays a major role in staffing MIP’s meeting and event space at the Petworth United Methodist Church, and maintaining MIPs shared movement calendar and other digital assets.
How we can help
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Direct action is at the heart of what Re:Action does. We have decades of experience organizing all sorts of actions ranging from mass marches and rallies bringing together thousands of people to much smaller creative direct actions that disrupt business as usual. Over the years, we’ve marched thousands of people through the streets, blockaded hundreds of intersections, held moving candlelight vigils, occupied bank branches, blockaded fracking sites, hung massive banners off of buildings, hauled GoGo bands through town on flatbed trucks, painted murals on city streets, and organized head-start classes in corporate lobbies.
We know the nuts and bolts of organizing logistics for actions inside and out, but what really sets us apart is our ability to help partners think strategically and creatively about actions that move forward campaign goals, build capacity, and maximize impact.
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Shine a light on your target with a massive projection on the side of their building, near a notable landmark, or at a public event. Our projectors can combine up to 15,000 lumens to create an image that covers the side of a major building. And to design the projections we use industry-standard projection mapping software that allows us to project from tight angles, and even design images that stretch around corners and on multiple surfaces.
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We have years of experience facilitating critical conversations, setting up decision making processes, and supporting partners in strategy development in a range of social movement spaces. Drawing from our deep experience, we have experience in a range of collective processes and engagement for networks plus have experience using a number of tools to assist in effective discussions.
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We work with organizations to offer live video solutions for events and actions. In the field we can offer bonded connectivity through the industry-standard LiveU platform (combining traffic on the AT&T, Verizon and T-Mobile networks at the same time), which allows us to maintain a consistent signal and high-quality even in areas with high network traffic or low connectivity. With ReStreaming software we can push the same video feed to dozens of different social profiles at the same time so every one of your coalition partners can host the feed just like they’re doing it themselves.
Indoors we can step up the production value with multi-camera options for a more engaging experience for your viewers.
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Re:Action has decades of experience facilitating trainings and workshops on creative direct action, organizing, research, campaign planning, know your rights and myriad other topics. Drawing from our deep experience, we have training modules that are available off-the-shelf and we are able to adapt training programs to meet the specific needs of our partners.
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In high stakes campaigns, making decisions and developing strategy based on best-available-data is essential. Re:Action has experience in qualitative, quantitative, and financial research methods. We work with partners to understand and articulate problems, develop strategy, identify creative solutions, find opportunities to transform power holders.
Today our organizations and movements have access to more information than ever. The key is finding patterns, identifying trends and putting that data to work in our campaigns. That’s why we work with partners to visualize data (Tableau and Kumu), map the our physical and political landscape (ArcGIS), and put information at everyone’s fingertips with easy-to-use interactive databases.
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We offer professional stage and sound for movement events. The Re:Action team specializes in supporting movement events with complicated logistics and lots of moving pieces.
Most of the places our movements plan protests don’t exactly offer reliable electricity so we can operate all day on silent, eco-friendly battery powered generators and even bring along solar generators to add some green power for your event.
Planning a rally in the courtyard of a corporate headquarters? We’ll roll in a sound stage on wheels. Planning a march with multiple stops and mini-rallies? We’ll bring along our sound cart with 12” inch high quality speakers and a set of wireless microphones. Planning a civil disobedience action? We’re fine if you want to keep the rally going while you risk arrest. Each one of our wireless microphones have been arrested at least a dozen times!